How our pay-per-lead program works
Which jobs you want, where the leads go, what they cost, and what happens when one is wrong. All agreed before a campaign runs.
The process
Five steps, all agreed before launch
- 01
Define what you want
Trade, service area, qualification criteria, and a starting volume. Every delivered lead is measured against what is written down here: service area, project type, minimum project size, timeline, and ownership.
- 02
We generate and qualify homeowner demand
Home Lead Supply pays for and runs its own homeowner ads and landing pages in your service area. Each homeowner answers a short set of questions before a lead can be accepted. The questions follow your criteria.
- 03
Choose delivery
CRM, webhook, SMS, email, or another supported method. Set up and tested before the first lead is sent.
- 04
Receive accepted leads
The moment a homeowner clears your criteria, the lead goes to your team, exclusive to your company.
- 05
Review and scale
Your first order runs at the agreed starting volume and you review every lead against the written criteria. A lead that misses them does not count and is replaced under the agreed policy. Volume grows with your team's capacity, market by market.
Pricing
You pay per accepted qualified lead. Price depends on the trade, the market, how strict your criteria are, and volume. It is set before launch. No monthly retainer, no media fees.
Replacement rule
A lead outside the agreed criteria does not count. Flag it, we review it against the written criteria, and it is replaced under the policy agreed before launch.
Delivery
Your CRM, a webhook, email, SMS, or another supported integration. Set up and tested before the first lead.
Get your first leads on the way
Service area, criteria, starting volume, price, replacement rules, and delivery are agreed in writing before the first lead is sent.